UNDER THE HOOD

Looking for the latest news, photos, and video from Jimmie Johnson, Chad Knaus, and Team Lowe's Racing? Then put your car in park because you're in the right place. Check back often to see what's new!

NEWS CATEGORIES

STAY IN TOUCH

Visit Team Lowe's Racing on Facebook and Twitter

Lowes Renews Kobalt Entitlement

 
Lowe’s Companies Inc. will continue its successful partnership with Las Vegas Motor Speedway by remaining the title sponsor of its NASCAR Sprint Cup Series race. An extension of the agreement was announced Friday, March 8 in Las Vegas as the Kobalt Tools 400 weekend kicked off.

“Lowe’s is a company with a long and storied history in NASCAR, and has been a wonderful partner for the past three years,” said LVMS president Chris Powell. “We’re very excited that they have decided to extend the agreement, and we’re looking forward to helping Lowe’s build its brand within the NASCAR community and beyond.”

The event, which has been known as the Kobalt Tools 400 since the partnership began in 2011, has been one of the best-attended and highest-rated events on the NASCAR Sprint Cup circuit. The race has ranked in the top five in both attendance and ratings over the past 10 years.

“Spring is an exciting time of year for Lowe’s so adding the excitement of the Las Vegas race is a great opportunity to engage our customers and highlight the Kobalt brand,” said Tom Lamb, Lowe’s Chief Marketing Officer. ”We have enjoyed our relationship with Las Vegas Motor Speedway and look forward to it continuing.”
TAGS: 48 Nation

Stay connected with Team 48 and get exclusive email content by signing up to receive the Lowe's Racing eNewsletter!

1
#24
Jeff Gordon
845
2
#88
Dale Earnhardt Jr.
-27
3
#2
Brad Keselowski
-69
6
#48
Jimmie Johnson
-119
Bristol
Started: 6th
Finished: 4th
Atlanta
Sunday, August 31st
7:30 p.m. ET on ESPN
Facebook
Kobalt Hot Pass